as seen in person

big cottonwood canyon: twin peaks embroidery

boo forever big cottonwood canyon embroidery by brinley froelich

my most recent piece, a commission to create a scene of the big cottonwood canyon. the embroidery measures about 22” W x 16” H, which is a bit larger than pieces I’ve done in the past, and was a fun challenge.

are you interested in prints, a desktop background, or maybe a different custom piece of your own? shoot me a word.

as seen in print

featured art in issue 6 of saltfront

My embroidery was featured on the back cover of the latest issue of Saltfront! Saltfront was started by a group of students in the Environmental Humanities program at the University of Utah. From their website

We want to tell many kinds of stories, the stories of deserts and salt lakes and religious pioneers and inner city vegetable gardens, cat and dog stories, garbage and compost stories. We want to tell the stories of people in cities and on farms, of people who wander through disrupted landscapes and wonder where this all ends up.

as seen in person, stitching

new denim jackets are live!



       original embroideries + vintage denim = bundle up 




how to transfer images onto fabric

Several people have asked me how I transfer images onto fabric for my embroideries. So, here's a tutorial! 




  1. Arylic medium. I use a matte finish for my pieces. 
  2. Any image printed in ink. Keep in mind that when you transfer your image, it will go on backwards, so I usually avoid images with text. If you want text and you're printing yourself, make sure your design has the text reflected. I've found magazine paper works best, but I've also used images printed at home and images from books.  
  3. A piece of fabric. I use standard muslin fabric. It's important that your fabric is untreated, as most colored fabrics are treated with dye which will alter the image colors, or may not hold any of the image colors at all. 
  4. Paintbrush. 
  5. An easy to clean surface. There will be residue underneath the fabric once painted with medium, but it's easy to wash off with soap and water. 


  1. Paint the area you want to put the image on using the acrylic medium. 
  2. Place the image face down on the wet surface. Smooth out the image as much as possible, and fill in the corners with medium underneath up to the edges. 
  3. Cover the image with another layer of medium, continuing to smooth out the creases as much as you can. (Side note: I don't try to do this too much because a- it's damn near impossible, and b- I like the imperfection of the white spaces after I peel the image off. It's still important to do this though to get a better transfer.)
  4. Lift the fabric up and place it on a flat surface that you won't mind getting a little sticky. I usually put my images on an old book, magazine, or plastic bin, or hang the image up with clips. 

Let the fabric dry overnight or for a few hours—the longer the better. (Notice the creases and how it translates in the final image.)


  • Place the image in a shallow body of water. I use an old plastic bin and scrub brush for this part because it gets a little messy.
  • Gently scrub the image until you start to notice it peeling off. 
  • Continue scrubbing gently until the entire top layer is removed, rinse the residue off, and let the image dry for a few hours before altering. 

Once I'm done with the transfer, I liked to add my own embellishments using thread and needle. Fair warning: if you have experience stitching, you'll notice this is a little more difficult than stitching on fabric since it has another layer of toughness to it. I wear a thimble when I stitch on image transfers because you have to thread the needle up and then down for each stitch, as opposed to just threading through, so there's more opportunities for a nice lil poke in the finger. 


& VOILA! We have a patch! 

get this for your loved one~

as seen in person

customized wedding table numbers for erin + sean

I love doing things for the people I love, and that includes this project creating the wedding table numbers for my friends wedding. I am so happy for you, Erin + Sean! What a fun and magical weekend it was, I have so much love for these two and everyone that was there <3. 

as seen in person

customized jean jacket patches + stitching for miguel

My friend Miguel asked me to embroider something on his favorite jean jacket to remind him of the Basaseachic Falls National Park outside of his hometown near Chihuaha, Mexico. I didn't want to recreate the images I found online, so I took some liberties in the design and turned it into a three-part panel of patches representing the actual falls traveling to the river beneath it. 

In addition to the three patches, I stitched his family's cattle brand onto the inside sleeve under the wrist for a subtle personal touch&nbsp;

In addition to the three patches, I stitched his family's cattle brand onto the inside sleeve under the wrist for a subtle personal touch 

I had a ton of fun working on this, I'm excited to work on customizing more!

as seen in person, stitching

Incite 3: The Art of Storytelling

This is a little late to my site, but better late than never, right? Anyway, I was really excited when I found out this piece was selected for Incite 3: The Art of Storytelling.


This was a particularly emotional piece for me to make. In the wake of Dan's passing, I finally took on 2666, a daunting tome, but a book he highly recommended to me that I always put off reading. This piece was inspired by The Part about Archimboldi, when Hans dives among the seaweed and becomes so enraptured by the species that he almost drowns among it.

It's funny, the things we become obsessed about as children rarely leave us, despite growing up, taking on new responsibilities, and most likely forgetting about those things for a time. Not that 2666 is an uplifting book, nor is the passing of a friend a time for inspiration, but I think remembering those sparks of passion we felt in our childhood can fuel us as we go through the anxieties of being an adult. I know it's what kept Dan going through his. 

Anyway, before I wax too emotional... I leave you with a few of my favorites from the book. Truly humbled to be included in this collection.